On March 28, 2025, at the National Convention and Exhibition Center in Tianjin, LUYUAN Group, a leading enterprise in China’s electric two-wheeler industry, announced its latest strategic initiative. While maintaining its product manufacturing advantage, the company is now extending into mobility services with the comprehensive rollout of its “Light Ride Solutions For All Scenarios.” This marks a bold step in breaking industry limitations during a time of intensified market competition, opening a new chapter in the ecological development of two-wheel mobility.

LUYUAN Group Vice President Ni Boyuan stated:
"We are at a new starting point. The future competition will not only be about products but also about scenario coverage, technology penetration, and service ecosystem completeness."

A Proactive Response to Industry Changes

LUYUAN’s strategic upgrade is a proactive response to the structural transformation of the industry. The rapid development and commercialization of core technologies such as IoT, AI algorithms, digital batteries, and liquid-cooled motors are shifting electric two-wheelers from being traditional "mechanical transport tools" to "intelligent mobile terminals." Meanwhile, consumer demand for smarter, more convenient, and well-supported products continues to rise, making factors such as intelligent features, multi-scenario adaptability, and service ecosystem completeness critical purchasing considerations.

Upgrading from Products to an Ecosystem

The “Light Ride Solutions For All Scenarios” is more than just an expansion of LUYUAN’s product lines. It is a user-centric, comprehensive travel solution integrating hardware, software, and services across different mobility scenarios. The core of this strategy is the deep fusion of a scenario-based product matrix and an ecological service system, providing users with an all-around, multi-dimensional riding experience.

The "All Scenarios" concept covers every possible mobility need in users’ daily lives, including but not limited to commuting, leisure, outdoor sports, family trips, and short-distance travel. Each scenario presents unique demands and pain points, and LUYUAN has meticulously developed tailored products to meet these specific needs.

For urban commuting, LUYUAN introduced the new-generation liquid-cooled electric scooters equipped with digital batteries. These models achieve over 100km on a single charge, maintaining stable performance even in winter, eliminating range anxiety for city riders.

For outdoor sports, LUYUAN developed mid-drive motor e-bikes, combining health-conscious exercise with advanced riding technology.

For family use, the MODA series offers extra-large storage space and extended battery life, catering to school runs and weekend trips—meeting the modern family’s demand for high-quality travel solutions.

By integrating scenario-based products and an ecosystem of services, LUYUAN is not only deepening its understanding of user needs but also showcasing its 28-year commitment to innovation in mobility solutions.

Expanding a Global Mobility Ecosystem

LUYUAN’s strategic upgrade is essentially a move to secure leadership in the “software + hardware” integrated mobility ecosystem. The global market for electric two-wheelers is experiencing rapid growth, projected to reach $35 billion in 2024 and potentially rising to $62.25 billion by 2030. Seizing this market opportunity, LUYUAN is aggressively expanding its international presence, with well-laid plans for future growth.

With strong R&D investment and proprietary core technologies, LUYUAN continues to break new ground. These technological breakthroughs provide a solid foundation for the company’s scenario-based innovations, ensuring its competitive edge in an increasingly crowded market.

LUYUAN products are now exported to 80 countries and regions, supporting diverse mobility scenarios. In 2025, the company aims to leverage its core technological strengths to launch diversified e-motorcycles into international markets. Targeting Southeast Asia, South Asia, and Latin America, LUYUAN will implement localized strategies. Meanwhile, it will enter the European and North American e-bike markets with smart designs and eco-friendly features, reinforcing China’s reputation for high-quality manufacturing and innovation.

For LUYUAN, the “Light Ride Solutions For All Scenarios” is not just a product innovation roadmap but also a business expansion strategy transitioning from traditional sales to user-centered services. As Ni Boyuan emphasized:"A company must balance product quality, scenario adaptability, and service capabilities to truly meet market demands."

Currently, LUYUAN is advancing product iteration and service optimization, continuously accumulating technical expertise and exploring new business models. Moving forward, the company will closely monitor evolving user needs, refining its products and services to provide practical, next-generation mobility solutions for global consumers.